Senior Vice President
Nicole Schoenberg is a Senior Vice President at Prosek Partners. She brings both agency and in-house experience directing integrated communications programs for well-known brands, including leading financial institutions. Nicole also has significant experience in financial communications and investor relations.
Prior to joining Prosek, Nicole served as senior vice president within MWW’s Corporate Reputation practice. In this role she led integrated programs for financial and professional services clients.
Before joining MWW, Nicole was a senior vice president and partner at FleishmanHillard, where she was as a member of the firm's corporate financial team, and most recently oversaw programming for Citi's North American Consumer Bank. Over the course of her seven-year tenure at FleishmanHillard, she worked with a variety of retail and institutional financial services clients such as Aviva, Lind-Waldock, MF Global, Nationwide Financial and the Principal Financial Group. Nicole also provided investor relations and financial communications support to a range of public companies, including ADC Telecommunications and CF Industries. She also served as the firm's lead counselor to General Motors in preparation of and during its historic public offering in 2010.
Previously, Nicole held in-house corporate communications and investor relations positions with Telephone and Data Systems, Inc. and SPSS Inc., now a division of IBM. Nicole’s experience also includes time at Grant/Jacoby, an integrated marketing firm, where she provided media relations support to Microsoft Corporation. She began her career with Ogilvy Public Relations Worldwide, executing media relations programs for corporate and consumer clients, including Ameritrade (now TD Ameritrade) and Quaker Oatmeal.
Nicole holds a Bachelor of Arts degree from Drake University's School of Journalism and Mass Communication. She also earned the Claritas® Investment Certificate from the CFA Institute in 2013.
Q & A
What are you most proud of in your (public relations) career?
Serving as a lead communications counselor to General Motors during their historic public offering in 2010. It was an important event not only for a company that is a true icon of American business, but also for our country.
Name one thing most people don’t know about you.
Growing up, my family lived in 10 different cities across the U.S.
How would your mother describe you?
She would say that I’m a perfectionist and always looking for opportunities to learn and improve.
What are your greatest strengths as a (PR) communications practitioner?
My biggest strengths are my pragmatism and thoughtful nature, as well as my ability to stay on top of the details without losing sight of the big picture.
What is your favorite food?
That is a hard question to answer since I’ve never been a picky eater. The rule in my family was to try something at least once and then decide if you don’t like it. If I really had to choose it would likely be sushi or really any fish or seafood.
Describe your perfect client.
My perfect client is a true thought partner with a mutual respect for each other’s ideas and perspectives. We work together and learn from one another while striving for the best results possible.
What three hobbies or activities do you enjoy most?
Entertainment: I enjoy theater, music, movies and TV.
Food and Wine: Not only do I enjoy cooking and trying new recipes, but I love exploring restaurants and cuisines here in New York and whenever I travel.
Exercise: It’s important for both physical and mental wellbeing.
What’s your favorite part of the workday?
I love the start of the day, when I’m fresh from a good night’s sleep and it’s still a bit quiet. It gives me a chance to open my mind and think about the best ways to tackle the opportunities ahead of me that day.
Who would play you in the movie version of your life?
That is a hard question. I would say Julia Louis-Dreyfus or Amy Poehler. They balance humor, heart and humility. To me, it’s important to keep in mind that while life can get busy or serious, you still have to laugh and enjoy yourself.
What is your favorite quote?
I have many favorites, but here are a few that really resonate with me:
“We have but two ears and one mouth so that we may listen twice as much as we speak.” –Thomas Edison
“Quality is more important than quantity. One homerun is much better than two doubles.” – Steve Jobs
“There are no mistakes, only opportunities.” – Tina Fey