Danielle Collins
Senior Vice President
North Carolina
Danielle has spent more than a decade in the communications industry, working across written and broadcast mediums.
At Prosek, she passionately develops and drives integrated marketing strategies that her clients can use to differentiate themselves and cut through the clutter. As a strategic counselor to her financial and professional services clients, she has solid experience in digital and social media strategy, media relations initiatives and account management.
Previously, Danielle worked for The Bliss Group (formerly Bliss Integrated Communication) where she drove clients’ global and regional social media communications, as well as led programs with multifaceted thought leadership media engines. She also has experience working in the 24-hour news cycle from her time at Fox News Channel with “Shepard Smith Reporting,” where the swiftly changing world of television news honed her ability to operate efficiently and accurately while maintaining high journalistic integrity.
Danielle is on the board of Triangle Parents of Multiples, a non-profit organization that supports families with twins, triplets, quadruplets and more who are based in Raleigh, Durham and Chapel Hill, North Carolina.
Danielle graduated from the University of North Carolina at Chapel Hill with a BA in Journalism and Mass Communication and a minor in English.
Q & A
What are you most proud of in your career?
I’m most proud to work with companies that strive to make a meaningful and positive impact on the lives of their clients.
Name one thing most people don’t know about you.
I’d love to climb Mount Everest.
What are your greatest strengths as a communications practitioner?
The ability to ask smart questions that can help us achieve success.
What is your favorite food?
Pasta. I could live off of it.
Describe your perfect client.
Someone who is collaborative and pushes the collective team to think differently. When a client becomes a partner, and you an extension of their team, the sky’s the limit!
What three hobbies or activities do you enjoy most?
Hiking, boating, and fishing. (Anything that gets me outside with my family and dog!)
What’s your favorite part of the workday?
Getting to see my co-workers and learn something new.
What is your favorite quote?
"Do one thing every day that scares you." – Eleanor Roosevelt